Sony Bravia W-Series KDL-52W3000 52-Inch 1080p LCD HDTV Review
Sony Bravia W-Series KDL-52W3000 52-Inch 1080p LCD HDTV Feature
- 10-bit 16:9 Full HD 1080p Panel (1920×1080 resolution): Picture Frame Styling/Distinctive Brushed Metal Finish
- 24p True Cinema (24p Input Capability via HDMI)
- Live Color Creation system with WCG-CCFL backlight
- Connections: 3 HDMI; 1 S-Video input; 2 Component Video; 3 Composite Video Inputs; 1 RS232 Control; 1 Digital Audio Output; 1 PC Video Input
- 1,800:1 on-screen contrast ratio
Sony Bravia W-Series KDL-52W3000 52-Inch 1080p LCD HDTV Overview
Step into a world where high performance meets high style. Step into the world of the BRAVIA W-Series Full HD 1080p LCD TVs. Take all of the performance technology and great features from our V-Series televisions and add five more significant features ¿ x.v.Color, Deep Color, backlit remote control, a 3rd HDMI input on the side and brushed metal design. BRAVIA models push picture quality performance beyond the limitations of the current video sources. The W-series features advanced connectivity to answer this need. x.v.Color is Sony’s name for the xvYCC option available in the HDMI 1.3 spec. x.v.Color greatly broadens the color space input capabilities to include 1.8 times as many natural colors as existing HDTV signals have and it is a perfect companion for select ‘07 HD camcorders. Deep Color (another HDMI v1.3 option) input capability works with the 10-bit processor and panel to deliver 64 times the level of color expression versus current 8¿bit systems and can help enhance your PlayStation¿ 3 enjoyment. Wrap all of this up with an elegant a new brushed metal picture frame design and there’s nothing like W-Series HDTVs.
Sony Bravia W-Series KDL-52W3000 52-Inch 1080p LCD HDTV Specifications
Sony’s BRAVIA W series Full HD 1080p televisions take performance to the next level with advanced HDMI v1.3 features such as x.v.Color which greatly broadens the color space input capabilities to include 1.8 times as many natural colors as existing HDTV signals. In addition, Deep Color input capability works with the 10-bit processor and panel to deliver 64 times the level of color expression versus current 8-bit systems. Wrap all of this up with an elegant a new brushed metal picture frame design and there’s nothing like W-Series HDTV’s.
Full HD 1080
There are a lot of ways to define high-definition but BRAVIA Full HD means you’re getting the best resolution that high-definition has to offer consumers. With Sony BRAVIA W Series HDTVs, Full HD 1080 means 1920 x 1080 pixels5 and 1080p video inputs. Your lifestyle demands the best in high-definition and with BRAVIA Full HD 1080 products you get it.
1920 x 1080 Panel Resolution
1920 x 1080 Panel Resolution — When it comes to high-definition TV the pinnacle of performance is achieved by using 1920 x 1080 display panels. And BRAVIA W Series televisions have them. Full HD 1920 x 1080 panel resolution with over 2 million pixels 5(more than twice that of 720p HDTV) is exactly what you need to reproduce the 1080p content that can be delivered by our cutting edge 1080p Blu-ray disc player.
10-bit Processing and 10-bit Display
While it’s great to state that a TV is capable of creating billions of colors it’s a whole lot better when you have a display that can actually display them. That’s the logic behind Sony’s 10-bit processor and 10-bit display. Sony follows 10-bit processing with a 10-bit panel, allowing 64 times the levels of color expression than an 8-bit panel. What that translates to is smoother transitions from color to color and subtle color changes faithfully reproduced.
BRAVIA Engine EX Full Digital Video Processor
The BRAVIA Engine EX full digital video processing system is based on Sony’s famous BRAVIA Engine video processing system.
Live Color Creation System featuring WCG-CCFL
Decades of television know how allow us to realize that an LCD TV is more than just the panel; it’s actually a system. Uncompromised picture quality starts with combining carefully chosen components and circuits to optimize system quality, among these are the color creation and processing functions. That’s what Live Color Creation is all about. It starts with the BRAVIA Engine EX video processing system, which enhances primary colors and corrects half-tone colors for natural overall color. Next, a WCG-CCFL backlight using Sony’s phosphor formula delivers a specific spectrum of light designed to work with our specially formulated color filters. The combination of these three components creates deep, deep blues and natural greens for overall colors that draw you right into the picture.
Advanced Contrast Enhancer (ACE) Function
Sony’s Advanced Contrast Enhancer (ACE) builds on our excellent on-contrast ratio performance of 1,800:11. A Dynamic Contrast Ratio of up to 16,000:12 is achieved by using real-time image processing to adjust the contrast along with optimizing backlight levels. But rather than focus on the “numbers”, Sony focuses on actual picture performance avoiding exaggerated blacks where detail can be lost. ACE translates to blacker blacks in darker scenes, as well as better shadow detail in other scenes for a difference that you can see.
x.v.Color technology
BRAVIA HDTV’s performance has now advanced to the point that the color range can be defined by limitations in the original video source, rather than the TV. Thanks to the adoption of a newly approved international color standard called xvYCC (an option in the HDMI v1.3 spec and which Sony participated in creating), the color space has been greatly expanded. 1.8 times as many natural colors as existing HDTV signals will now be faithfully reproduced. x.v.Color is the name Sony has chosen to promote video products that include xvYCC capability. x.v.Color enabled products can now offer more accurate color reproduction and natural colors.
24p True Cinema (24p Input Capability)
Many movies are filmed at 24 frames per second (fps) and prime time TV programs are video taped at 24p. Seizing on an opportunity, some studios are taking a purist approach and encoding high definition video content such as Blu-ray Disc in 24p. Sony wisely takes advantage of this by including 24p output capability on their BDP-S1 Blu-ray Disc player. It makes sense that select 2007 BRAVIA TVs will include 24p input capability. The benefit? Images are smooth and natural looking. Once you experience 24p video it will be hard to view video without it.
DMex – Ready (Digital Module Extender)
Sony’s Digital Media Extender (DMex) ready televisions offer a digital connection path for the addition of the optional modules like the new BRAVIA Internet Video Link. 6 With innovative DMex expansion capabilities featuring the Emmy award winning XMB user interface, select 2007 models are not merely TVs, but powerful entertainment platforms that not only meet your needs today, but expand easily to meet tomorrow’s needs as well.
Xross Media Bar (XMB) interface
When was the last time you saw an on-screen display that was fast, fun and easy to use? Sony’s award-winning Xross Media Bar (pronounced Cross) provides a logical and fast way to access set up menus, user controls, and more. The on-screen display comes to life by pushing the XMB menu button on the remote. Navigation through the menus is smooth and fast.
BRAVIA Theatre Sync technology
Sony created BRAVIA Theatre Sync to go beyond basic digital audio and video transmission. Based on the HDMI-CEC function. BRAVIA Theatre Sync will be included on select BRAVIA Theatre home A/V systems and components. This useful function reduces the hassle and time consuming job of powering up, routing signals, etc. to the simple push of one button.8 Sony calls this nifty feature BRAVIA Theatre Sync. Here’s how it works. Want to play a DVD on your Sony A/V system? Easy, just push PLAY on the BRAVIA HDTV remote and everything is taken care of for you. Even when the system is off! Want to change from TV sound to digital surround sound through your Sony BRAVIA Theatre A/V system? Just one push of the Theater Sound button on the remote and voila, surround sound through your system. Want to power down everything once you’ve finished enjoying it? Push one button and the TV and A/V system powers down. BRAVIA Theatre Sync helps make things a whole lot easier to operate.
S-Force Front Surround
Built around a sophisticated set of Sony algorithms, the S-Force Front Surround enhancement function generates realistic surround sound from the two speakers in the TV. Unlike some other “virtual surround” technologies, sound does not need to be bounced off of side walls or other surfaces to hear three-dimensional sound. No matter what the size or shape of the room it’s possible to hear sounds from behind you.
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Customer Reviews
Good till it died – Joe M. – Parkland, FL
Bought this TV in November 07. Worked fine until it developed backlight problems after just two years and it had to be repaired. Sony said that the panel had to be switched out. They sent a panel but it was not the right one (right box, wrong panel, very puzzling). They sent the right panel two weeks later. Unfortunately the replacement panel is not working properly because I’m getting blurry picture caused by uneven backlighting. This happens when the TV set is initially turned on. Its almost like a fluorescent bulb which flickers and lights up after it gets hot. Except it takes anywhere from 5 to 20 minutes for the TV picture to become normal. Very disconcerting. I was such a Sony fan until I bought this lemon. Thankfully the TV is under 4 year warranty with Best Buy and they will be coming again to either fix or replace the TV. In fairness to Sony though the TV (when it worked) had very good picture quality with vivid color especially hooked up to a Sony blue ray player. The speakers are ok but not surround sound quality. I got the Sony home theater to enhance the audio. The audio works great with the blu ray and other components but not with my cable TV box. The TV tech folks tell me that KDL TV models seem to be having sync problems with digital cable and sat boxes in my area. The audio keeps cutting out when you switch the audio to your home theater speakers. The audio is fine though through the TV speakers.
Bottom line with this TV though is that it seems to have backlight issues and I can only hope that Sony has taken care of this in later models. My next TV though will probably not be Sony.
Great for 3 years until it died. – clubnev – Matlacha, FL
I’ve had this TV for three years. I don’t have any complaints about it. One day, it simply quit working. I called the extended warranty company, they came out, said the entire panel needs to be replaced. Now they’re going to buy me out so I can buy another TV.
Very disappointing that this TV only lasted three years. I’m glad I bought the extended warranty. I normally don’t buy them but back in 2007, Consumer Reports said the life of LCD’s was unknown and that they are very expensive to repair. So I spent the money for one. Now I’m glad I did.
All I can say, is that this TV was perfect until it died. I was very happy with it. Mine was in a very bright room and there was no loss of color on the TV. I had lots of sunlight coming in and the picture quality was the same no matter how bright the room was. I also like that this TV does not have a piano finish. I did not want reflection off of the sides of the TV’s due to all the sunlight and reflection that our family room has.
Not what I expected from a ,400 TV, especially a branded name – Rmass – LA, CA
Bought my KDL52W3000 from Sears on one of their sales in November 2007. ,400 out the door seem like a pretty good deal on this TV.
It worked beautifully for about 14 months until it started to develop horizontal lines on the right side of the screen creating a ghosting image. If I turn it off for a while, the picture comes back to normal. But eventually, the problem comes back. I didn’t get extended warranty cause didn’t imagine that such a TV could go so bad so soon.
Pixel problems seems common for this TV based on the reviews.
I’ve been a big fan of Sony products especially of their tube TVs. Not any more.
I’m regretting not picking up the Samsung next to it.
My sister took a Samsung at the time and the picture seem more alive. I didn’t get the Samsung because it had a glossy screen which can be bad when viewing in front of windows and such. But the glossy screen makes the contrast and black level so much better.
No more Sonys for me unless it’s 50% off or better cause that’s what I feel is worth.
If you’re shopping for a TV, picture quality is important, but reliability is just as important because it can be very frustrating to see your money on the curb.
Thanks to American Express – Pratibha Shah – Munster, Indiana
I have used this model for twelve months, picture was beautiful and crispy, after that it started showing verticle lines, it used to disapear after some time, as the warranty was just over we were worried about our losses, one of my inlaws suggested to me that if it is bought using American Express Card the warrenty is autometaically extended by one year, I contacted American Express, they visited my home and immiediately took action and credited the charged amount!
*** Product Information and Prices Stored: Jul 09, 2010 15:37:04
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